{"id":3125,"date":"2025-07-02T06:45:52","date_gmt":"2025-07-02T06:45:52","guid":{"rendered":"https:\/\/ladingcargo.com\/blog\/?p=3125"},"modified":"2025-07-02T06:45:52","modified_gmt":"2025-07-02T06:45:52","slug":"kodiak-collaborates-with-roush-to-upgrade-trucks-for-autonomy","status":"publish","type":"post","link":"https:\/\/ladingcargo.com\/blog\/kodiak-collaborates-with-roush-to-upgrade-trucks-for-autonomy\/","title":{"rendered":"Kodiak Collaborates with Roush to Upgrade Trucks for Autonomy"},"content":{"rendered":"<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Big news in the world of trucking, Kodiak Robotics has teamed up with Roush Industries to bring autonomous (a.k.a. self-driving) technology to big rigs!<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Kodiak, a leader in driverless truck tech, announced on June 18 that Roush, a Michigan-based company with decades of experience in mobility and engineering\u00a0 will help build these smart trucks at scale.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ladingcargo.com\/blog\/kodiak-collaborates-with-roush-to-upgrade-trucks-for-autonomy\/#So_whats_the_plan\" >So what\u2019s the plan?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ladingcargo.com\/blog\/kodiak-collaborates-with-roush-to-upgrade-trucks-for-autonomy\/#Why_Roush\" >Why Roush?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ladingcargo.com\/blog\/kodiak-collaborates-with-roush-to-upgrade-trucks-for-autonomy\/#Inside_the_Roush_facility\" >Inside the Roush facility:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/ladingcargo.com\/blog\/kodiak-collaborates-with-roush-to-upgrade-trucks-for-autonomy\/#Wait%E2%80%A6_Isnt_it_all_supposed_to_be_driverless\" >Wait&#8230; Isn\u2019t it all supposed to be driverless?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/ladingcargo.com\/blog\/kodiak-collaborates-with-roush-to-upgrade-trucks-for-autonomy\/#Bottom_line\" >Bottom line?<\/a><\/li><\/ul><\/nav><\/div>\n<h3 style=\"text-align: justify\"><span class=\"ez-toc-section\" id=\"So_whats_the_plan\"><\/span><b>So what\u2019s the plan?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul style=\"text-align: justify\">\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Roush will set up a dedicated production line this year in Livonia, Michigan, just outside Detroit.<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">These upgraded trucks will be delivered to Kodiak\u2019s first major customer, Atlas Energy Solutions, which already runs some of these rigs 24\/7.<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone  wp-image-3127\" src=\"https:\/\/ladingcargo.com\/blog\/wp-content\/uploads\/2025\/07\/These-upgraded-trucks-will-be-delivered-to-Kodiaks-first-major-customer-Atlas-Energy-Solutions-which-already-runs-some-of-these-rigs-247-300x108.webp\" alt=\"upgraded trucks \" width=\"672\" height=\"242\" srcset=\"https:\/\/ladingcargo.com\/blog\/wp-content\/uploads\/2025\/07\/These-upgraded-trucks-will-be-delivered-to-Kodiaks-first-major-customer-Atlas-Energy-Solutions-which-already-runs-some-of-these-rigs-247-300x108.webp 300w, https:\/\/ladingcargo.com\/blog\/wp-content\/uploads\/2025\/07\/These-upgraded-trucks-will-be-delivered-to-Kodiaks-first-major-customer-Atlas-Energy-Solutions-which-already-runs-some-of-these-rigs-247-1024x370.webp 1024w, https:\/\/ladingcargo.com\/blog\/wp-content\/uploads\/2025\/07\/These-upgraded-trucks-will-be-delivered-to-Kodiaks-first-major-customer-Atlas-Energy-Solutions-which-already-runs-some-of-these-rigs-247-768x278.webp 768w, https:\/\/ladingcargo.com\/blog\/wp-content\/uploads\/2025\/07\/These-upgraded-trucks-will-be-delivered-to-Kodiaks-first-major-customer-Atlas-Energy-Solutions-which-already-runs-some-of-these-rigs-247-1536x555.webp 1536w, https:\/\/ladingcargo.com\/blog\/wp-content\/uploads\/2025\/07\/These-upgraded-trucks-will-be-delivered-to-Kodiaks-first-major-customer-Atlas-Energy-Solutions-which-already-runs-some-of-these-rigs-247-2048x740.webp 2048w, https:\/\/ladingcargo.com\/blog\/wp-content\/uploads\/2025\/07\/These-upgraded-trucks-will-be-delivered-to-Kodiaks-first-major-customer-Atlas-Energy-Solutions-which-already-runs-some-of-these-rigs-247-1250x452.webp 1250w\" sizes=\"(max-width: 672px) 100vw, 672px\" \/><\/p>\n<ul style=\"text-align: justify\">\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Atlas has even committed to buying 100 trucks, talk about confidence in the tech!<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><\/li>\n<\/ul>\n<h3 style=\"text-align: justify\"><span class=\"ez-toc-section\" id=\"Why_Roush\"><\/span><b>Why Roush?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Roush isn\u2019t new to the game. They\u2019ve been working in the auto industry for nearly 50 years and have experience building autonomous vehicles (AVs).<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\"> Kodiak\u2019s CEO, Don Burnette, said that while regular factory setups can only handle one truck design, Roush can work with all kinds of shapes, sizes, and setups, making it easier to meet different customer needs.<\/span><\/p>\n<h3 style=\"text-align: justify\"><span class=\"ez-toc-section\" id=\"Inside_the_Roush_facility\"><\/span><b>Inside the Roush facility:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul style=\"text-align: justify\">\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">There\u2019s enough space to work on multiple trucks at once, which means faster production.<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">This partnership is a huge step toward Kodiak\u2019s goal:<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Build dozens of AV trucks this year<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Scale up to hundreds next year<\/span><b><br \/>\n<\/b><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3 style=\"text-align: justify\"><span class=\"ez-toc-section\" id=\"Wait%E2%80%A6_Isnt_it_all_supposed_to_be_driverless\"><\/span><b>Wait&#8230; Isn\u2019t it all supposed to be driverless?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Kind of, but not completely. Kodiak\u2019s Director of External Affairs, Daniel Goff, made it clear:<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">\u201cRunning a driverless fleet still takes people.\u201d<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Even though these trucks don\u2019t have drivers in the front seat, there\u2019s a team behind the scenes\u00a0 from remote operators to <\/span><a href=\"https:\/\/www.truckingdive.com\/news\/kodiak-roush-upgrade-trucks-autonomous-tech\/751213\/\"><span style=\"font-weight: 400\">support<\/span><\/a><span style=\"font-weight: 400\"> staff in places like Odessa, Texas, where Atlas has an operations hub.<\/span><\/p>\n<h3 style=\"text-align: justify\"><span class=\"ez-toc-section\" id=\"Bottom_line\"><\/span><b>Bottom line?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">This partnership between Kodiak and Roush is driving the future of trucking, one autonomous rig at a time.\u00a0<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">At <\/span><a href=\"https:\/\/ladingcargo.com\/\"><b>Lading Logistics<\/b><\/a><span style=\"font-weight: 400\">, we&#8217;re keeping pace &#8211; powering smarter, tech-driven logistics solutions for a more efficient tomorrow.<\/span><\/p>\n<p style=\"text-align: justify\"><b>Disclaimer:<\/b> <span style=\"font-weight: 400\">This article is based on publicly available information and sources cited below.\u00a0<\/span><\/p>\n<p style=\"text-align: justify\"><b>Sources:<\/b> <b>Yahoo Finance, LinkedIn, Trucking Dive<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Big news in the world of trucking, Kodiak Robotics has teamed up with Roush Industries to bring autonomous (a.k.a. self-driving) technology to big rigs! Kodiak, a leader in driverless truck&#8230;<\/p>\n","protected":false},"author":2,"featured_media":3126,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131],"tags":[576,572,574,573,575,140],"class_list":["post-3125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-avtrucks","tag-kodiakrobotics","tag-roush","tag-roushindustries","tag-selfdriving","tag-ladinglogistics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kodiak Collaborates with Roush to Upgrade Trucks for Autonomy<\/title>\n<meta name=\"description\" content=\"Kodiak Robotics partners with Roush Industries to mass-produce autonomous trucks, starting with 100 units for Atlas Energy Solutions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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